
Matt balcerek
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CREATIVE DIRECTOR
Forbes 30 Under 30 honoree recognized for spearheading impactful marketing campaigns and overseeing the full production lifecycle of TV and content projects ranging from $100K to $15M. Expertise in creative direction, brand storytelling, and delivering high-quality productions across various formats.
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PRODUCER
Dedicated to executing and managing the physical production of small to large-scale film and TV projects, ensuring seamless execution from concept to completion. Passionate about building brand narratives, driving market expansion, and balancing strategic vision with hands-on production oversight.
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MARKETEER
With over 8 years of experience, I specialize in developing and executing creative marketing campaigns that captivate audiences and elevate brand visibility. Proven success in experiential marketing, user engagement, and driving measurable growth for top-tier brands.
Portfolio
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Portfolio 〰️
LEVEL UP MY SETUP
Matt has fully developed and showran a digital series for video gamers in partnership with Opera.com, securing T-Pain as the host and collaborating with an Emmy-winning production team.
PLAY DATES
Matt developed and directed a digital dating series for Opera GX, centered around video games and online couples. The series was produced across both Poland and the U.S., blending global gaming culture with modern dating.
HOT TAB HERO
Matt led the ideation and execution of a shiny-floor game show for Opera GX, featuring gaming influencers and celebrity hosts. The show was localized for three regions—Poland, Brazil, and Germany—each featuring local talent to engage diverse audiences.
Managed an influencer marketing campaign for HUSSLUP with Iliza Schlesinger.
ILIZA SCHLESINGER
FINCH
Matt created a hyper-personalized campaign for new customers of Finch, a neo-banking app, overseeing the entire process from concept development to execution. He managed the production and delivery of personalized videos, along with full software setup for distribution.
Positioned Finch’s founder as money expert and drove 300k followers in the first month and over 1.5 million likes with no marketing spend.
FINCH TIKTOK CAMPAIGN
LOREN ALLRED
Matt has worked with multiple artists on live video performances, and brand partnerships.
ANIMATED PRESENTATIONS
Matt has developed the marketing activation idea focused around rap music for RedBull.
ANIMATED PRODUCT INTRO
Matt has ideated and fully executed the video.
Short films